Ogilvy Africa seals pact to nurture Africa’s next crop of integrated marketing communications Leaders

The continental corporate communications agency, has sealed a leadership and career development agreement with African Leadership Academy (ALA) to nurture Africa’s next breed of marketing communications professionals.

Ogilvy Africa, a leading marketing communications agency headquartered in Nairobi has sealed the leadership development agreement with the pan-African Johannesburg-based ALA, as it seeks to deepen the continent’s pool of marketing communications practitioners.

As part of the agreement, Ogilvy Africa will provide internship and career opportunities for ALA Alumni across Africa. By signing up for this partnership with ALA, Ogilvy Africa now joins other leading global corporates in nurturing the top pan-African talent produced at the Academy.

Alongside ALA, Ogilvy Africa has also sealed a similar partnership with the International School of Advertising (ISA) at Ogilvy Kenya and Ogilvy Africa Headquarters in Nairobi.

Speaking when she confirmed the agreement, Ogilvy Africa Chief Executive Officer, Nadja Bellan-White, said the long term partnerships will entail the provision of leadership development opportunities for ALA and ISA students and graduates seeking to pursue a career in Public Relations, Advertising, Marketing Research and related creative disciplines.

“Our partnership with ALA and ISA, presents a win-win platform to inspire, mentor and support Africa’s youthful sons and daughters seeking to make a mark in the global marketing communications space,” She said. “At Ogilvy Africa, we have undertaken to provide an end to end internship and mentoring programme that exposes the young students to digital and traditional communication options,” Mrs Bellan-White added.

Under the programme, ALA students will enjoy internship and career placement opportunities at any of the 25 Ogilvy Africa offices across the continent.

“We are very excited about the growth opportunities that this partnership with Ogilvy offers our young leaders seeking career options in the global marketing communications space” said Dr. Frank Aswani, Vice President and Director of Strategic relations at ALA. Further adding, “At ALA, we not only seek, develop and connect the best of pan-African talent, we also aim to give them exposure to some of the best and transformative career options on the continent.”

African Leadership Academy was set up in 2008 to transform Africa by identifying, developing, and connecting the next generation of ethical African leaders and top talent. ALA hopes to develop a powerful network of over 6,000 African leaders over the next 50 years who will work together to address Africa’s greatest challenges, achieve extraordinary social impact and accelerate the continent’s growth trajectory. There are now over 600 ALA students and Alumni in the ALA network, representing over 45 African countries.  For more information, visit www.africanleadershipacademy.org

ALA’s internship and careers program is managed under its Africa Careers Network (ACN), a platform that aims to connect ALA alumni and The MasterCard Foundation scholars to a wide variety of African internship and career opportunities. Established in partnership with The MasterCard Foundation, this online platform now has over 500 partner organizations listed in its network.  For more information, visit www.africacareersnetwork.org

Backed by a formidable network footprint across 25 countries in Africa, Ogilvy Africa has been actively raising its continental profile as an award winning integrated marketing communications agency.

Ogilvy Africa’s expansion Ms. Bellan-White, said has been inspired by robust economic growth, which has attracted unprecedented global investor interest in the continent. With numerous Global Brands now expanding to Africa, Ogilvy Africa has been strategically positioning its network to provide credible partnership solutions to the multinationals to help them deliver on their business goals.